http://www.creativelaunchpad.rocketspark.com/blog/ The latest Blog feeds from www.creativelaunchpad.rocketspark.com en-us Fri, 10 Apr 2026 04:56:14 +1200 Rocketspark http://www.creativelaunchpad.rocketspark.com/blog/post/142840/the-future-of-ai-in-graphic-design-whats-happening-now-and-whats-next/ When we first asked "Will AI replace graphic designers?" a year ago, we explored how AI might evolve and what that could mean for the industry. Almost a year later, things have moved fast—but also, not as fast as some might have feared. AI is changing the way designers work, but it hasn’t replaced creativity, strategy, or the ability to build relationships with clients.One of the boldest statements about AI in design came from the world’s most popular digital artistry app for iPad Procreat... Tue, 18 Mar 2025 08:36:16 +1300 http://www.creativelaunchpad.rocketspark.com/blog/#post142840 http://www.creativelaunchpad.rocketspark.com/blog/post/142843/design-originality-avoiding-the-copycat-trap/ Ever looked at another designer’s work and thought, “That’s brilliant—I wish I’d come up with that”? We’ve all been there. But there’s a fine line between inspiration and imitation. Borrow too heavily from someone else’s work, and you’re not just short-changing them—you’re short-changing yourself.... Fri, 14 Mar 2025 00:00:00 +1300 http://www.creativelaunchpad.rocketspark.com/blog/#post142843 http://www.creativelaunchpad.rocketspark.com/blog/post/142848/should-you-start-web-design-before-locking-in-the-content/ This article is written by Jeremy Johnson, co-founder at Rocketspark. For the first 10 years of Rocketspark, they completed web design projects for clients alongside building their website builder software. This article references some of their experience from a decade of working with client projects.... Mon, 10 Mar 2025 00:00:00 +1300 http://www.creativelaunchpad.rocketspark.com/blog/#post142848 http://www.creativelaunchpad.rocketspark.com/blog/post/114451/conquering-distractions-the-freelancers-guide-to-focus/ Freelancing isn’t a walk in the park. Designers often leave agency life dreaming of a more relaxed and independent work-life balance, only to find that freelancing is high-pressure and requires wearing multiple hats and juggling numerous priorities. From creative strategy to managing finances and marketing, freelancers have to do far more than just design. When the stakes are this high, staying focused is critical to success. Yet, as we all know, mastering focus is a challenge in itself.... Wed, 24 Jul 2024 00:00:00 +1200 http://www.creativelaunchpad.rocketspark.com/blog/#post114451 http://www.creativelaunchpad.rocketspark.com/blog/post/128492/how-should-a-graphic-designer-prepare-for-a-cost-of-living-crisis/ Businesses typically spend less on marketing during a recession. When demand decreases, businesses often need to cut costs to maintain profitability. Design and marketing budgets are often one of the first areas to be reduced.However, it's important to note that not all businesses will reduce their marketing spend during a recession. Some businesses see a recession as an opportunity and increase their marketing efforts.  Preparing for an economic recession is essential to ensure your b... Tue, 21 May 2024 00:00:00 +1200 http://www.creativelaunchpad.rocketspark.com/blog/#post128492 http://www.creativelaunchpad.rocketspark.com/blog/post/128602/which-industries-are-more-likely-to-be-recession-resistant-for-graphic-designers-and-how-to-win-with-them/ While no industry is entirely recession-proof, some industries tend to be more resilient than others during economic downturns. It can be helpful to identify recession resistant  industries you are interested in working with and develop a strategy to work with them.Similarly there can be industries which are significantly impacted by a recession but smart business owners will take an opportunity to pivot and transform their business at this time which also creates fresh opportunities for de... Sun, 19 May 2024 00:00:00 +1200 http://www.creativelaunchpad.rocketspark.com/blog/#post128602 http://www.creativelaunchpad.rocketspark.com/blog/post/128604/8-little-wins-for-clients-and-designers-income-generating-ideas-in-recessionary-times/ Generating additional revenue as a freelance graphic designer during recessionary times, can be challenging yet possible through creative strategies for your website clients that can be produced efficiently and also create real value for your clients. This blog covers some simple and practical ways to achieve bite sized profitable growth. ... Fri, 17 May 2024 00:00:00 +1200 http://www.creativelaunchpad.rocketspark.com/blog/#post128604 http://www.creativelaunchpad.rocketspark.com/blog/post/116793/will-ai-replace-graphic-designers-predicting-the-future-of-graphic-design/ Working in technology for the last 14 years, friends often say to me “wow, how do you keep up, your industry moves so quickly!” While it might seem like that to someone outside the industry, in some ways it has felt slow for us. We get an early heads-up about new technology and often have to wait years for all web browsers to support that tech or for the late majority and laggards to adopt new tech.... Tue, 02 Apr 2024 00:00:00 +1300 http://www.creativelaunchpad.rocketspark.com/blog/#post116793 http://www.creativelaunchpad.rocketspark.com/blog/post/125761/designing-in-harmony-balancing-passion-projects-and-client-work/ Graphic designers are at heart, artists and creatives. No, they don’t spend all day painting or drawing, yes, they may work for an organisation or freelance to an array of business clients, but that doesn't detract from their artistry. A struggle that many graphic designers share, whether they are in-house, an agency or freelance, is juggling their passion projects with their client obligations.... Tue, 19 Mar 2024 09:47:11 +1300 http://www.creativelaunchpad.rocketspark.com/blog/#post125761 http://www.creativelaunchpad.rocketspark.com/blog/post/125644/celebrating-strength-and-empowerment-reflections-from-international-womens-day-2024/ This International Women's Day, I had the wonderful opportunity to join a gathering that truly resonated with the spirit of celebration, reflection, and empowerment. As Kendyl, the Marketing Manager at Rocketspark and Conversation Starter for Creative Launchpad Community, I found myself immersed in an atmosphere of inspiration, surrounded by the vibrant community from the Raglan Business Chamber, at Rock-it in Raglan. The event was a profound reminder of the strength that lies within our collect... Fri, 15 Mar 2024 11:02:16 +1300 http://www.creativelaunchpad.rocketspark.com/blog/#post125644